Branding – Page 3 – The Creative Block

Branding Copywriting Taglines

Tagline of the Month: truTv’s Funny because it’s tru.

Turner Broadcasting’s truTV has introduced its latest brand campaign featuring a new tagline: “Funny because it’s tru.” The tagline communicates the network’s ongoing programming transition…

The Creative BlockDecember 22, 2016

Branding Copywriting Marketing Taglines

Tagline of the Month: National Geographic’s Further

As part of a global rebranding effort, National Geographic has unveiled a new tagline: “Further.” The company will use the slogan across various media properties, including…

The Creative BlockNovember 16, 2016

Branding Guest Blog Ideas For You Sales Wisdom

5 Tips for Marketing Your Assisted Living Community

A Guest Blog Post: Gayle Young Marketing assisted living communities to seniors—who wish to remain independent but oftentimes require help with daily living activities—is becoming more…

The Creative BlockNovember 14, 2016

Advertising Branding Case Study Television Commercials

TV Commercial Case Study: Sunset Communities

It’s a heartbreaking story repeated by countless family members whose loved ones reside in assisted living communities: staff members requiring residents to conform to schedules…

The Creative BlockOctober 31, 2016

Branding Copywriting Design Ideas For You Taglines

Tagline of the Month: MetLife’s Navigating Life Together

In the 1980s, MetLife set out to soften consumer perceptions about the insurance giant. That’s when the New York-based company first employed Snoopy as its…

The Creative BlockOctober 25, 2016

Branding Case Study Taglines Wisdom

Tagline of the Month: IHOP’s Eat Up Every Moment

While some competitors are touting their new all-day breakfast menus, IHOP is helping diners remember that the pancake chain has always served breakfast around the…

The Creative BlockSeptember 27, 2016

Advertising Branding Ideas For You Wisdom

Are You Making These Copywriting Blunders?

Does your company’s light beer contain “less calories” than your competitors’ brews? Do nutritionists recommend your breakfast cereal as “part of a healthy diet?” Will…

The Creative BlockJuly 18, 2016

Branding Design Logos

6 Trends to Consider When Designing Your Own Logo

When launching startups, entrepreneurs tend to get involved in every aspect of their new businesses. Not surprisingly, that includes influencing their companies’ logo designs. And,…

The Creative BlockJuly 7, 2016

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