Digital Marketing

Copywriting Digital Marketing Marketing PR Press Releases Public Relations

Press Releases in a Digital World

The public relations world is undergoing significant changes as society experiences impacts from technological advances and the rise of social media. Those changes have resulted…

The Creative BlockOctober 31, 2018

Digital Marketing Ideas For You Inbound Marketing Innovation Marketing

Does Your Digital Strategy Include Voice-Optimized Content?

Not sure what voice-optimized content is? You could verbally ask Siri. Or Alexa. Or Google Assistant. Get the point?

The Creative BlockJanuary 14, 2018

Advertising Digital Marketing Marketing

Are Your Digital Ads Offending Consumers?

Could digital advertising negatively impact your brand? A recently released report from the CMO Council and Dow Jones indicates that 72 percent of chief marketing…

The Creative BlockSeptember 28, 2017

Advertising Digital Marketing Ideas For You Marketing Television Commercials Wisdom

Are TV Commercials Obsolete?

A common misconception in today’s ever-changing world is that, as new forms of technological communication are introduced, the old will get lost in transition. Nowhere…

The Creative BlockMay 15, 2017

Digital Marketing Ideas For You Innovation Nonprofit Marketing Video Marketing

Nonprofit Video Case Study: Little Sisters of the Poor

The Little Sisters of the Poor’s Sacred Heart Home was preparing for its annual fundraising dinner and hoped a unique nonprofit video could help explain…

The Creative BlockOctober 17, 2016

Advertising Digital Marketing Ideas For You Wisdom

Why You Should Add Digital Marketing To Your Mix

Let’s face it: We spend more time in front of screens than ever before. Today’s so-called “omni-screen” consumers possess multiple screens, including televisions, tablets, computers, and…

The Creative BlockJuly 20, 2016

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